About

Lyra Reid

Lyra Reid is a UK dark-pop artist built on sharp hooks, cold glamour, and a first era led by My Name Is Lyra.

About

Lyra Reid moves like a pop star with her own weather system: controlled, direct, and impossible to mistake for background noise. The songs hit fast, the imagery stays exact, and the whole world is built to feel immediate.

Visual Direction

  • Black, white, and lipstick red stay at the centre.
  • The face and the name should stay recognisable in every frame.
  • Keep the mood sleek, cold, and deliberate rather than busy.
  • Let the song set the pressure and the visuals sharpen it.

Short Bio

Lyra Reid is a dark-pop artist with a first era built around strong hooks, striking visuals, and a debut that sounds like a name being written into the room. My Name Is Lyra is the first single and the cleanest introduction to the world she is building.

At A Glance

  • Artist: Lyra Reid
  • Single: My Name Is Lyra
  • Release date: 1 May 2026
  • Instagram, X, YouTube: @LyraReidUK
Lyra Reid in a moody close-up performance portrait
Lyra Reid portrait in red and black
Lyra Reid in a white suit studio portrait